For The Water Of Life
Glen Nectar
Whisky’s Soul Mate
Essence of forest & glen,
birch sap, heather honey,
walnut, maple and cereal on oak
birch sap, heather honey,
walnut, maple and cereal on oak
For The Water Of Life
Whisky’s Soul Mate
Some things were never meant to be hurried. Like natures sculpting of the highlands and glens, forests and springs that give whiskey its character and form.
Good things take time to evolve. It gives them more depth and spirit.
Glen Nectar was just so: an age in the coming, and eon in making. Its whisky’s “anam cara”, its soul mate.
Glen Nectar is refined birch sap, wild heather honey, maple and walnuts.
It’s leather and tobacco on mellow oak, with tones of toasted harvest cereals.
Whisky’s Anam Cara
Imagine a fusion of flavour in synergy, where the whole is more than the sum of the parts.
A summer’s crop, a winter’s ferment. A golden nectar from tree and bee, field and crop.
As characterful as the whiskey its partners.
Imagine a potion:
Scottish proverb
Whisky is a choosy single. It’s difficult to partner. There are some who say it was never destined to have a date.
Flood it with coke and it suffocates in sugar, float it in ginger ale and it loses its bite. Saturate it with soda and it bloats in bubbles, cut it with water and it drowns.
It’s a lesson: don’t mix with the wrong kind.
But what if the perfect partner came along: one who respected its personality and never undermined its confidence?
A muse to its gaze, a partner in crime, faithful to its host.
Glen Nectar is formulated not to overwhelm. It’s subtle and yet assertive and integrates with whiskey through shared DNA: toasted notes with a mellowing oak, nut, forest and cereals.
It will lengthen the whisky experience but not shorten its character.
The colour and aroma of aged leather and tobacco are lively companions to the heady nose of malt.
Scottish proverb
Until now…
The global whisky market is worth US$58 billion and growing an 6% per annum. The Asia-Pacific region is growing fastest, but the upward trend is global.
Scotch is definitely not on the rocks.
“Perhaps the most important progress Scotch can make in 2020 is firmly connecting with Millennials. If the category can push past lingering stigmas, then these whiskies can offer exactly what younger consumers enjoy.”
The profile of whisky drinkers is already becoming younger. While older hardcore whiskey drinkers often imbibe it neat, the new generation lean towards longer spirit-based drinks with mixers to lower the alcohol and lengthen the experience.
But strict manufacturing processes mean whisky is unable to evolve like gins and vodkas.
That job is therefore down to the mixer.
Like tonic, which goes with vodka as well as gin, Glen Nectar has wider appeal. It would complement dark rum as well as bourbon and rye.
Glen Nectar Ltd has been developed for a major drinks brand to add to its portfolio.
We have conceptualised, formulated and researched the drink, along with complimentary marketing messages and ingredients sourcing. As a mixer it sits unique.
Contact in the first instance:
David Grant
Mobile : 07584 577180
Web: glennectar.com
email : enquiries@glennectar.com
Graphic Design: Roberta Kapsalis
Website Design: Brilliant Little Business